Google released a broad core search algorithm on March 12 - AKA Florida 2

Florida 2 Update: Google Confirms Broad Core Algorithm Update March 2019

Why it matters:

Google will many core ranking updates annually and confirms only a few updates throughout the year. Specific to broad core updates, Google has aforesaid varied times that you just cannot do something specific to mend your rankings. Google’s previous recommendation is, "there’s no ‘fix’ for pages which will perform less well aside from to stay centered on building nice content. Over time, might|it's going to|it should} be that your content may rise relative to different pages."

If your rankings did modification recently, it should are associated with this broad core ranking update and not essentially associated with a technical modification you created on your web site.

What changed?

Right now it's terribly early and it's onerous to guess what has modified. supported the SEO chatter around this update, before Google confirming the update, some square measure spoken communication this was once more targeting the health/medical area. But, Google has aforesaid there was no specific target at medical or health sites thereupon August first update.

It is onerous to grasp that kinds of sites were compact the foremost immediately. we'll still monitor the case and keep you updated on any insights we have a tendency to see associated with this update.

Google’s previous recommendation.

Google has antecedently shared this recommendation around broad core formula updates:

"Each day, Google sometimes releases one or a lot of changes designed to boost our results. Some square measure centered around specific enhancements. Some square measure broad changes. Last week, we've an inclination to free a broad core formula update. We have a tendency to do these habitually many times annually.

As with any update, some sites might note drops or gains. There’s nothing wrong with pages which will currently perform less well. Instead, it’s that changes to our systems unit of measurement benefiting pages that were previously under-rewarded.

There’s no "fix" for pages which can perform less well other than to remain focused on building nice content. Over time, might|it's going to|it should} be that your content may rise relative to different pages."

TAGGED WITH: BROAD CORE ALGORITHM UPDATE, GOOGLE ALGORITHM HISTORY, GOOGLE ALGORITHM UPDATES