Tips for Search Engine Optimization
Five Ways to Improve your Site's Ranking (SEO)
On Page SEO cover those parameters that are present “on the
webpage”. It considers not only the content but also the image, the backlinks,
and the design of your website.
Content Quality:
It plays a very important role in SEO. You should use catchy headlines, relevant and creative content, and proper use of long tail keywords. Your content quality will improve if your write-ups are original, engaging and thought-provoking. The freshness of content is a key factor for On Page SEO. Adding images and videos to your content is another good option. But don’t forget to add links to the image.Use of keywords:
Using keywords in the content is called
keyword stuffing. It’s not just putting the keywords here and there without
some meaning. It is more than that. You have to learn that how to use keyword
strategically in your content.
Page speed:
The page that takes time to load is not going to
get clicked again often. Be fast. Your page must load fast to get good SEO
rank.
OFF Page SEO:
Off
Page SEO count those parameters that are not in your hands directly. But you
have to work for this by using marketing strategies. Social media, YouTube
videos and Guest blogging are some of the tools.
Trust and Authority:
Using Social networking, you could
build a brand or I would rather say you could win trust. If a search engine has
trust on a brand or a site, it is directly getting good ranking. You could get
known for using YouTube videos, and other social networking sites.
Search Engine determines the authority of your site by
finding how well known is your product or your brand. If you are having good
backlinks on your page, it is trustworthy.
Bounce rate:
Bounce Rate is a parameter that judges the
stickiness of your web page. If a user doesn’t stay long or just leave your web
page without clicking any other link, it means you are lacking something. You
should use videos and more actionable content for decreasing your site’s bounce
rate.
Domain age:
Domain age does matter in the Off-page SEO ranking. It is better to buy an old domain instead of setting up a new one for
you. But if you have an old registered domain but no site is running on it,
then there is no chance to get good ranking. It also depends on how long your
site has been indexed by the search engine.
Tags: beginners learning SEO, Google SEO Updates, Off-Page SEO, Off-page Seo trends, On-Page SEO Practices, SEO, seo friendly content, Keyword research, seoalgorithmupdatetoday, On-Page SEO, SEO Tips
