Why are not Your SEO Techniques Working for you?

SEO is an art that cannot be learned or perfected overnight. To get the best results you need to keep on top of the latest techniques, be creative and spend time perfecting your skill. However, it is never an exact science and there are many mistakes waiting to be made. Here we'll take a look at some of the most common SEO pitfalls and how they can damage your SEO efforts.

Lots of Traffic, No Conversions Finally, with plenty of research and effort you have published and optimized your pages with your first batch of keywords. Your analytics start to show lots of traffic coming in. Great! The only problem is that your conversion rate hasn't increased. This could be down to the keywords you have chosen not being targeted to your audience, being too generic or not being competitive enough.

Duplicate or Shallow Content It's one thing getting visitors to your website, but it's quite another keeping them there. One of the best ways to hold their attention is with meaningful and highly targeted content. If your content is shallow at best and holds no relevance, your visitors will leave in their droves. Duplicate content is another big no-no and could get your website penalized. You should always ensure that every page you publish has unique content that doesn't exist anywhere else online.

Poor Link Building Strategies When somebody else links to your site, whether they do so from social media or another website page, Google sees this as a recommendation and will boost your ranking as a result. Problems can arise when websites that are completely irrelevant to your offering start linking to you. Google's smart algorithms recognize the relevance and could ignore irrelevant links over time. Aim to manage your own link building strategy with guest blog posts on relevant sites and quality content on your own site that attracts relevant and authoritative links.

SEO Fundamentals for Improving Organic Search Rankings

SEO and Organic Traffic: Fundamentals

 

SEO ORGANIC

In the road towards optimization, understanding website traffic is key. As you update your content, bear in mind when the audience will be and what ticks them. Moreover, website visitors do change often, therefore, you have to factor this in as well. Having a high-quality content will generally translate to a lead. Websites usually gather traffic from each direct and organic searches, each of those sources play a serious role, however, we are going to be viewing organic traffic presently.

Organic SEO (search engine optimization) also termed as Organic traffic SEO describes the processes used to obtain a natural placement on search engine result pages (SERPs). Techniques used include using Tags and keyword analysis, back linking, link building and content writing for readers to amuse themselves.

Organic Traffic Most marketers out there attempt to extend Organic traffic. Ideally, this traffic is defined as visitors from a search engine into your business website. Organic traffic provides extra information into the particular search phrase. It directly deals with SEO, therefore, the better you are ranking for competitive keywords, the more organic traffic you’ll receive.

Benefits of Organic SEO Search Traffic

Indeed we do acknowledge that PPC (Pay-Per-Click) advertising has its role to play to a business success, however, unpaid, organic search traffic has more value. Here’s why I think so:

• Cost. This is the most obvious reason and benefit to include organic traffic. Cost advantage in terms of advertising is never heard of. PPC does guarantee to put your link in front of site visitors but at a heavy cost.

• Credibility. Credibility is one of the main reasons why implementing an organic traffic is ideal. Most internet users know that companies pay out to be the top, they know how the game is played. Therefore, companies that are ahead in the market and are credible, are most likely organic “trafficked”. To solidify your company’s online reputation, you need to target organic traffic and your website design.

• Competition. One thing I’ve noticed lately is that, if organic search traffic is pursued aggressively, it can effectively block your competitors’ online presence. Therefore invest more in improving organic search traffic, this will push your competitors down the list naturally.

• Combined Approach. The non-homogeneity of internet users is something to tap into as well. Therefore, while some access sites through search engines; others click onto paid ads. Therefore, a wise business will incorporate both. Introduce some combined approach to come out as a coherent online strategy.