White Label SEO: Is it Worth it?
White label SEO is
basically a partnership between two businesses where an SEO reseller up-sells
the services and the features provided by a SEO business provider and the
reseller ensures to keep the providers name confidential. This means that there
will be no interaction between the company providing the SEO services and the client
or business requiring this services. Many of the companies that resells the SEO
values, basically buys this services at a lower price and sells them at a
profit. The companies themselves do not have sufficient capacity to develop the
SEO services themselves.
In this article, we shall dig deeper into details on the
benefits that are usually accrued by both parties when dealing in the while
label SEO. It’s important to note that most SEO resellers are usually Internet
Marketing companies. The following are
the merits of white label SEO to SEO resellers:
1. Helps to increase the amount of services offered to
clients: As we said earlier, Internet Marketing companies are the major dealers
of white label SEO. Majority of this companies have other major services they
provide to their clients. Among the services they provide include web design,
web hosting, social media marketing among many others. SEO marketing adds to a
list of them. The fact that major services that can be required by a business
can be found at a one stop shop makes it easy for a business and saves time.
2. Helps to increase the number of customers: Being able to
offer too many services and missing one crucial one, may make a business lose
some valuable customers. This is especially when the service in question is in
very huge demand. Having a white label SEO deal, can go along way to grow the
client base as such a company will build an image of being ready to offer all
services required to grow a business.
3. Profit growth will less expenditure on assets: By the
virtual that they do not have to employ capacity to develop SEO services or buy
computers for developers, they will increase their sales as they will only buy
and resell at a profit. In general, this will increase the business profits and
the owners will be smiling all the way to the bank.